Please refer to the screen capture below for Banner Ad, Highlighted Ad, and Hyperlinked
Logo formats and locations. Banners and Hyperlinked Logos appear on every page of RF Cafe
as shown. Hyperlinks point directly to your website. Please
me if you are interested. Web page layouts do change occasionally, but order of ad precedence
is always retained.
I keep terms simple and quality high.
NOTE: I reserve the option to refuse ads which I do not feel are appropriate for the RF
3rd-Party Advertising Options:
3rd-party advertising on RF Cafe is being provided by
Google Ad Words,
Network. Please contact them via the provided hyperlinks for information; customer service
agents are available for assistance if needed. Also, I only run 3rd-party ads as backfill
and often none are running anywhere. At those times, the only way to be represented on RF
Cafe is via private advertising plans.
If this page is still available by the time you click the link, it has a good synopsis
click-through rates (CTR) and cost per click (CPC). For the general Technology
category, CTR is 0.85% an CPC is $0.20 based on ad impressions on websites like RF Cafe that
might host Google Ads. Keep in mind that Technology includes everything from cellphones and
televisions to power dividers and coaxial cable. My guess is that cellphones and TVs make
up a much larger portion of that 0.85% than do power dividers and coaxial cable.
RF Cafe Website Visitor Statistics:
These charts were generated from the websites statistics data gathered by my web host,
Hostek.com. This is raw data with no manipulation
or filtering (I added the "weekend" label). Peaks are midweek
and valleys are weekends. See
web statistics write-up.
Website Traffic Trend - July 2017
Note in website statistics chart above that Page Views are about 3x Visits,
meaning on average visitors view about 3 pages per visit - that's pretty good for any website.
All banner slots are set up to randomly display ads from 3 different companies, meaning
your ad will display on average 1 out of 3 page views. Rates given are for occupying a slot
at that 1:3 rate. Please read my research on
to see how your banners will always display on RF Cafe, even for people running ad blocking
If available, you are welcome to buy more than one instance in a slot, which will cause
your banner to be displayed more often. Terms include a minimum 3-month contract and up-front
payment. All Graphical Banner Advertising plans include the features of the Maximum Exposure
Also, you may submit up to 3 separate banner designs that will all be displayed on average
at the same rate in your slot. Each banner can have its own unique URL for a hyperlink back
to your website.
- $150/mo. for placement on up
to 5 Vendor pages on RF Cafe, and
$5/mo. for each additional page.
- These ads appear only on Vendor listing pages.
- Ads contain textual content, a hyperlinked company logo AND also includes 2 or
3 small product image thumbnails in the body of the ad.
- Width is ~340 px and height is ~350-400 px. I do the design on these ads.
- Hyperlinked Logo is placed in a dedicated slot in upper right page border.
- Hyperlinks point to up to 5 product pages on your company website.
Standard Highlighted Ad Pricing:
- $35/mo. for up to 3
Vendor pages on RF Cafe, and
$4/mo. for each additional page.
- These ads appear only on Vendor listing pages.
- Ads contain textual content and a hyperlinked company logo.
- Width is ~340 px and height is ~300-325 px. I do the design on these ads.
- Hyperlinked Logo is placed in a shared (~3-5 per slot) slot in upper right page border.
- Hyperlinks point to up to 3 product pages on your company website.
- 3-month terms are offered for Maximum Exposure and
Banner advertising plans. 6-month terms are offered for the
- Discounts are not offered at this time.
- Pixel dimensions listed are maximum, but banners can be smaller if preferred.
- You must supply the banner graphic in a GIF format (no animation),
with a file size not larger than 75 kBytes. If you have trouble
meeting the file size, I will be glad to help - there has never been an instance where I couldn't
meet it. A hyperlink will direct visitors to the URL you provide.
- Because of Ad Blocking software, only static images can be used. In order to defeat their
detection schemes, I need to process the image, but it will display like the original. Please
read my research on
- I do not collect page traffic or link click statistics for advertisements. Your website
server statistical analysis is a much better reporter of inbound links from RF Cafe than I
or anyone else can provide.
- To the best of my knowledge the page layouts shown are representative of all pages on
- I make page layout changes from time to enhance performance, but regardless of the layout,
your ad(s) will retain relative vertical location order.
- 78x26-px logos in upper right corner are provided at no additional cost,
and are subject to size, location, and format change as deemed necessary for optimizing space
usage. These appear on all pages with every page view.
- Payment is required prior to banner ad runs.
- I often run third-party advertisements or my RF Cafe ads along with private advertisers
in the banner slots, at a display rate of about 1:6. This is done in part to gauge the value
of each banner slot based on its measurable revenue generation over time.
(This statement last modified on 6/25/2017)